Based in the Eastern Counties, TruckEast is one of the UK's largest independently owned commercial vehicle dealers for Scania. A re-brand was required to make new and existing customers aware of the different services and support that TruckEast offers including recycled parts and aftersales support. A set of brand guidelines were developed along with new marketing materials that consolidated TruckEast's values. The new branding has subsequently been applied to stationery, vehicle livery and signage. Designed at KLM.