bass festival 3d render

Client: Punch Records Project: BASS Festival

Short for British Art and Street Sounds, the BASS Festival is a month-long festival celebrating the best of the streets produced by Punch Records. The brief was to create an innovative design for the festival exploring the four elements of Hip Hop; B-Boying, DJing, MCing and Graffiti.

My design incorporated the four elements of Hip Hop by using the BASS acronym and giving each letter from it an element. The letter B is designed to look like a speaker to represent the music the BBoys/Girls dance to and perform their moves etc. A is a record deck/turntable to represent the DJing element of Hip Hop. S has a brick wall texture with tags on it for the Graffiti element. The final letter S has a microphone and lead coming out it with a texture the same as a microphone shield to show the MCing element of Hip Hop. A custom font for the BASS lettering were also designed to give it a slightly abstract and unique feel.

bass festival winning advert

- BASS Festival competition winning entry.

48 sheet billboard poster pershore street birmingham

- 48 sheet billboard poster, Pershore St. Birmingham

Toprock Illustration for bass festival

- Toprock B-Boy Illustration.

locking Illustration for bass festival

- Locking B-Boy Illustration.

tagger Illustration for bass festival

- Tagger B-Boy Illustration.

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